Ignite The Light Within. Experience Instant Luminosity. White Lucent NEW White Lucent Illuminating Micro-Spot Serum VIEW DETAILS Ignite The Light Within. Experience Instant Luminosity. White Lucent NEW White Lucent Illuminating Micro-Spot Serum VIEW DETAILS

Glow visibly brighter
in just 1 week.*
Experience the luminosity
of
SAKURA-Bright System.

*Tested via questionnaire on 96 Asian women aged 35-55.

Uncover the path to brightness with
ReNeura Technology+™.
Counteract the look of dark spots,
dullness and unevenness.
Discover smoother, more translucent skin.

Aiming for
Sakura-Bright Skin,
with a profusion of light.

SHISEIDO aimed to help the skin look healthy and luminous by reducing the look of dark spots, improve the appearance of dullness. This appearance, referred to by SHISEIDO as Sakura-Bright skin, describes a complexion that looks translucent and rosy, with a profusion of light.

The Speed
of Bright

The women who trialed Illuminating Micro-Spot Serum felt that it made their skin look brighter in just 1 week.*

After 1 week* Do you feel this serum... improves your dullness? 90% improves your uneven skin tone? 89% makes your skin look brighter? 89% enhances your skin's clarity? 89% After 1 week* Do you feel this serum... improves your dullness? 90% improves your uneven skin tone? 89% makes your skin look brighter? 89% enhances your skin's clarity? 89%

*Tested via questionnaire on 96 Asian women aged 35-55.

The Improve of Dark Spots

In areas with dark spots, the renewed White Lucent Illuminating Micro-Spot Serum showed an improvement rate in brightness 1.5 times higher than the existing formula.

10 weeks of regular use;
33 women participants, ages 35-55, Asian;
tested in Korea.

1.5 times higher 1.5 times higher

Approach to visibly
improve dark spots
and
uneven skin tone

SAKURA-Bright System

Approach to the Skin,
Inside and Out

SAKURA-Bright System

Highly concentrated 4MSK / SAKURA-Bright Complex / White Sand Lily Extract Highly concentrated 4MSK / SAKURA-Bright Complex / White Sand Lily Extract

With
ReNeuraTechnology+™

Directs internal sensory signals, to make skin optimally responsive to the age-defying benefits of skincare.

Faster improvement in dark spots, dullness and uneven skin tone

Highly concentrated 4MSK

Targets the wide-spread dullness in the overall skin surface.

SAKURA-Bright Complex

Targets the look of dark spots and dullness.

White Sand Lily Extract

Targets the dark spots and uneven skin tone.

Texture

Feel Fresh and Bright

The silky formula absorbs quickly. It leaves skin feeling smooth with a 24-hour
moisturizing effect.*

*Tested in Korea on 10 Asian women aged 50-68. Instrument tested

Fragrance

A Brightening Sensation

Fruit and citrus top notes, including the Japanese Sudachi, complement florals and base notes of musk, amber and wood.

Shiseido's Approach To Skin DEFEND & REGENERATE Shiseido's Approach To Skin DEFEND & REGENERATE

It becomes
#ALIVEwith
Beauty.

Skincare and makeup that harmonize inner and outer beauty to make you feel truly alive.

#ALIVEwithBeauty
#ALIVEwithBeauty