Awaken your inner
hydration power

ESSENTIAL ENERGY

Hydrating Cream
Powered by The Lifeblood™

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Activate your skin’s
ability
to produce
moisture.

Unleash a continuous, healthy glow by activating your skin’s ability
to produce moisture with SHISEIDO’s Hyaluronic Acid RED.
Results in just one use.

Healthy
glowing skin

Go beyond moisturizing
cream.
Empower it to
sustainably self-hydrate.

Powerful
ingredients
to support
Hyaluronic
Acid RED

Purified
Hyaluronic Acid

ESSENTIAL ENERGY Hydrating
Cream features SHISEIDO’s original
complex of Purified Hyaluronic Acid, designed to be absorbed deeply and
boost hydration from within using
three technologies.

Panax Ginseng
Root Extract

For more than 2000 years, people
have used
ginseng as a natural restorative. The versatile herb continues its legacy in our
ESSENTIAL ENERGY Hydrating
Cream, nuturing deep moisture and
beauty circulation from the inside out
for
organically helthy glowing skin.

NEW
ESSENTIAL
ENERGY

Healthy glowing skin with
enduring hydration

  • ESSENTIAL ENERGY
    Hydrating Cream

    Moisturize for 24 hours and awaken your
    inner
    hydration power for healthy glowing
    skin with this hydrating face cream.

    VIEW DETAILS

  • ESSENTIAL ENERGY
    Hydrating Day Cream
    - SPF 20

    Fully hydrate your skin for
    24 hours and
    glow from
    within while protecting
    against
    UV rays and
    pollution with this SPF
    moisturizer. The ideal pre-makeup base.

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Try ESSENTIAL ENERGY
Hydrating Cream and
see for yourself

Experience the difference with the
smaller size before upgrading to the
full-size.

TRY MINI SIZE

What is inner
hydration power?

Healthy glowing skin naturally hydrates itself
— an ability we call “inner hydration power.” The proprietary Hyaluronic
Acid RED in ESSENTIAL ENERGY Hydrating
Cream helps
enhance your skin’s ability to self-hydrate powered by The Lifeblood™.

Healthy glowing skin naturally hydrates itself
— an ability we call “inner hydration power.” The proprietary Hyaluronic
Acid RED in ESSENTIAL ENERGY Hydrating
Cream helps
enhance your skin’s ability to self-hydrate powered by The Lifeblood™.

Testimonials from
new ESSENTIAL ENERGY users

  • 85%

    felt their skin was
    more moisturized after
    just one use*

  • 89%

    felt their skin was soft
    and supple after
    one day of use*

  • 85%

    saw a healthier, vibrant
    complexion after 2 weeks
    of use*

* ESSENTIAL ENERGY Hydrating Cream. Consumer tested with 107 women

ESSENTIAL ENERGY COLLECTION

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What can be done to
boost
your inner
hydration power?

86.5%

For many, healthy,
glowing skin is the dream

Survey results suggest 86.5% of women aged 20 to 34 think
moisturizing is the most important part of skincare and “healthy,
glowing
skin” is the ideal skin condition.

85.9% of respondents believe
they can achieve
healthy, glowing skin
through holistic care.

Most are aware of the strong relationship between skin hydration and healthy skin.
95.5% said they are trying to improve their skin quality.

  1. 1. Sufficient fluid
    intake

    68.9%
    (N1241)

  2. 2. Healthy diet

    54.4%
    (N980)

  3. 3. Regular exercise

    46.5%
    (N837)

  4. 4. Sufficient,
    quality sleep

    44.7%
    (N804)

* SHISEIDO Global survey in Japan, China, USA, Italy, Germany and Spain. N=1800

Many respondents find this
difficult to maintain
and want
a simple solution.

Holistic care requires effort

  • I can’t keep
    doing it for long
    44.6%
  • I can’t find the time 32.3%
  • It’s a hassle/pain 30.7%

* SHISEIDO Global survey in Japan, China, USA, Italy, Germany and Spain. N=1800

Your beauty ally
for awakening your
inner
skin
hydration power.

ESSENTIAL ENERGY with original Hyaluronic Acid
RED kickstarts a healthy, hydrated condition that
sustains itself.
A healthy, glowing appearance is possible
despite changes
in diet, and exercise routine.

VIEW DETAILS

Start small and see
for yourself

Experience the difference with the
smaller size before upgrading to the
full-size.

TRY MINI SIZE

* Clinically tested on 24 women, compared with ESSENTIAL ENERGY
single use.

Experience
powerful
synergy for
enduring
hydration

Pair ESSENTIAL ENERGY with ULTIMUNE to hydrate
your skin longer* and accelerate the achievement
of inner hydration power. It’s the best hydrating
moisturizer combination you can find.

MEET ULTIMUNE

* Clinically tested on 24 women, compared with ESSENTIAL ENERGY
single use.

See your skin from a fresh
perspective at SHISEIDO Counters*

At SHISEIDO Counters, receive a full-face and
holistic measurement for a personalized skincare
routine with our new innovative contactless
smart mirror — SHISEIDO Skin Visualizer™.

*Available at select stores and regions.

Find a Store

Prefer a consultation at home?
Try the Skincare Consultation Online.

Answer questions on lifestyle and skin habits
to get customized SHISEIDO product
recommendations based on your unique results.

Start online Consultation

Refine your basic
daily skincare routine

  • Cleanser

  • Softener
    and Lotion

  • Serum

  • Face
    cream
    with SPF

    Face
    cream

MOTTAINAIBeautiful environment

Respecting the beauty in all things, we carry out environmental
initiatives
inspired by the Japanese concept of MOTTAINAI.

LEARN MORE

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