Beauty from Japan. From our world to yours.
The Inks Makeup Range - Featuring Banks - That You Need to Know Now
From bold pigments to lacquered finishes and architectural lines, it’s easy to make a graphic lip and eye statement with SHISEIDO’s new calligraphy-inspired makeup line-upView Full Details
Introducing New SHISEIDO Makeup: The Products Set to Change Everything
Light-as-air textures meet brazenly bold pigments. Discover the new collection that will transform the way you apply and wear color for goodView Full Details
Everything You Need To Know About Working Out In Makeup
For many women, wearing makeup while working out is a mainstay —we know it's not technically good for our skin, but we can't seem to give up the desire to look good while breaking a sweat. So, what effect does makeup have on our skin when we work out?Explore the exhibit
Skin Savior: What is Skin Immunity?
Why 'Defense' should be at the top of your beauty vocabularyView Full Details
Sleeping Beauty: Why Sleep is the New Holy Grail
Time to switch off and catch up on your beauty sleepGo behind the scenes
Back to Basics: Ways to Apply Foundation Flawlessly
Cover all your bases with these expert-approved, easy tips for choosing the best foundation formula and applying it the right way for the perfect finish.View Full Details