From the Experts
Beauty from Japan. From our world to yours.
Sleep Debt: What Is It and How Can You Repay It?
Sleep deficit is a major cause of skin aging. Here’s how to refresh and brighten tired skin.
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Ginza: The Beating Heart Of Japanese Beauty
Find out why Ginza, Tokyo is the birthplace of Japanese Beauty and why SHISEIDO is still the go-to brand to make beauty dreams come true.
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SHISEIDO: A Brief History
Discover why women have loved Japan’s original beauty brand and products since day one.
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Changing Faces: How Arinobu Fukuhara Built A Beauty Empire
Discover how SHISEIDO’s Founder Revolutionized The Beauty World
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In Bloom: How SHISEIDO Built A Brand Identity
Read a short history of how SHISEIDO’s distinctive logo and font have blossomed through the ages.
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